Full Job Description
Job Title: Digital Content Strategist
Company Overview
Amazon is a global leader in e-commerce and cloud computing, known for its innovation, customer-first approach, and commitment to excellence. With millions of customers worldwide, Amazon strives to create the best possible shopping experience, enabling people to find and discover anything they want online. Our Saxman, Alaska office is at the forefront of crafting unique digital content strategies that resonate with our customers.
Location: Saxman, Alaska
Located just outside of Ketchikan, Saxman is a vibrant community rich in Indigenous culture and natural beauty, surrounded by lush forests and picturesque waterfront. This serene environment provides an ideal backdrop for creativity and innovation. As we develop our digital content presence, we seek a Digital Content Strategist who is ready to thrive in our collaborative atmosphere.
Position Overview
As our Digital Content Strategist, you will play a pivotal role in shaping our digital narrative and connecting with customers across various platforms. This position requires a blend of creativity and analytical skills to deliver content that aligns with our brand vision and drives engagement. If you are passionate about digital marketing and have a knack for content development, we want to meet you!
Key Responsibilities
- Develop and implement comprehensive content strategies that engage our customer base and drive traffic across all digital platforms.
- Collaborate with cross-functional teams, including marketing, design, and product development, to align content projects with overall business objectives.
- Conduct thorough market research to identify trends, customer preferences, and competitive insights to inform content development.
- Create and oversee content production, ensuring high-quality, engaging, and SEO-optimized digital content, including articles, blogs, videos, and social media posts.
- Analyze content performance metrics and leverage data to refine strategies and improve content effectiveness continuously.
- Manage budget allocations for content projects, ensuring efficient use of resources while maximizing return on investment.
- Stay updated on industry best practices, emerging technologies, and digital marketing trends to keep our content strategies at the cutting edge.
- Foster relationships with external partners, influencers, and content creators to expand our brand presence.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 3-5 years of experience in digital content strategy or a similar role, preferably within a reputable organization.
- Proven experience in SEO, content management systems (CMS), and social media platforms.
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Strong analytical skills with experience in content performance tracking and analytics tools.
- Ability to work collaboratively in a multi-disciplinary team environment and independently manage projects.
- Knowledge of digital marketing trends and best practices, particularly in e-commerce and online retail.
Preferred Qualifications
- Experience in e-commerce or technology sectors.
- Familiarity with graphic design principles and best practices.
- Proficiency in content creation tools such as Adobe Creative Suite, WordPress, or HubSpot.
- Experience with video content production and multimedia storytelling.
Why Join Us?
At Amazon, we offer a competitive salary and a comprehensive benefits package, including health insurance, retirement plans, and generous paid time off. You will have the blend of professional development and personal fulfillment that only a company committed to innovation can offer. Additionally, our team is dedicated to fostering a work environment that encourages growth, creativity, and diversity.
Next Steps
If you are an innovative thinker with a passion for digital marketing and a desire to make a significant impact in a top revenue company, apply today to become our Digital Content Strategist in Saxman, Alaska!
Amazon is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Come work with us in Saxman!
Embrace the opportunity to contribute to our mission of customer obsession, innovation, and excellence in service. Join a team that values creativity and is eager to explore the ever-evolving digital landscape!